Is Tarte Cosmetics Cruelty-Free & Vegan?

Tarte Cosmetics is an American cosmetics company known for their complexion products, eye products, lip products and more. They market themselves as a natural makeup brand focused on clean formulas. But are they truly cruelty-free and vegan?

Is Tarte Cruelty-Free:

Yes! Tarte is certified as a cruelty-free brand by both PETA and Leaping Bunny. This means they do not test any of their products or ingredients on animals. Tarte also does not sell their products in mainland China where animal testing is required by law. So from a cruelty-free perspective, Tarte gets top marks.


Related Brand: Is Becca Cosmetics Cruelty Free?

Is Tarte Products Vegan:

The vast majority of Tarte’s products are vegan-friendly. This includes their best-selling Shape Tape concealer, lights, camera, lashes, mascara, Amazonian clay bronzers and Amazonian clay blushes. Also they created a separate collection of vegan Products. However, not all of their products are 100% vegan. Some may contain honey or lanolin.

Tarte have a comprehensive list of which specific items are vegan and which contain animal ingredients like I shown below.

Ingredients They Use:

Tarte formulates their products to avoid common animal-derived ingredients like lanolin, carmine, gelatin and keratin. They focus on natural plant extracts and mineral pigments. Products are also mostly fragrance-free.

Customers report their vegan products perform just as well as conventional makeup. Tarte is a good option for those seeking cleaner, natural formulas.

Is Tarte Cosmetics Owned By A Cruelty-Free Parent Company?

Tarte Cosmetics was owned by the company KOSE Corporation, which is not considered a cruelty-free company. They test their ingredients or final products on animal but only there where the law demands. Also Tarte comes in the list of High-prestige brands owned by KOSE.

Bottom Line:

Tarte puts effort into creating cruelty-free and plant-based cosmetics, While not every single Tarte product is labeled vegan. They avoid animal testing and do not sell in mainland China. Tarte is a brand conscientious shoppers can feel good about supporting if seeking makeup with an ethical element. Just be sure to double check individual items for specific vegan claims. Overall Tarte scores high marks for being cruelty-free and vegan friendly.

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